Romantic comedy audience

The stereotypical demographic for a romance film such as Bridget Jones Diary is:
Female, aged 40 to 54.
They are typically in the ABC 1 social grade.
The most popular place for romance films are in the UK, specifically, London, Wales and Avon.
They normally have £1000 or more of excess money.
Their lifestyle consists of their general interest which is typically keeping up with celebrities and shopping. They normally have an interest in other films which are typically romance films such as; Four weddings and a funeral and Pretty Woman. They stereotypically watch programmes such as Little Britain and Men behaving badly, with music interests ranging from Adele to Coldplay.
They typically shop at places such as Waitrose and WHSmiths and also visits their websites to browse.

Comedy films are popular as 64% of the general public enjoy watching comedy films, while only 26% enjoy watching romance films.
For a film such as The Hangover, the stereotypical audience as suggested by YouGov is :
Female 25 to 39, within a ABC1 social grade, who has £125 or less excess money.
Regions where this type of film is popular is: London, Central Scotland and Wales and Avon.
Their lifestyle consists of movies and music, they are typically interested in technology and science.
They stereotypically are a customer of Apple, Sky, Boots and John West, they typically shop at Iceland. There typical online activity consists of Amazon. com and Thorpepark.com.

We established our target audience by looking at the target audience of films that we took inspiration from, one of these films was 10 Things I Hate About You. However, for our film we changed the audience to fit our film. Therefore our target audience is as follows:
Females aged 16 to 25 in the social group BC1.
We targeted people from the local area, which is the midlands and possibly Yorkshire as romantic comedies are popular in that area.
We targeted people who have a small expendable income, of about £125 to £300. We hoped that the audience that our film attracted had a hobby of going to the cinema, possible as a family event that happened weekly. We believe that are target audience has an interest in keeping up with celebrities due to their young age, as this doesn't benefit our film as we do not have any celerities in it, we believe that our film will bring teenagers that like to discover new actors.
We believe that the target audience is a consistent customer of Facebook, Domino's pizza and Kinder, we believe this because of the young age that our audience is.  We believe that they shop at New look, River Island and George due to them being young adults and teenagers.
The audience we are aiming our film at are people who also enjoy films such as Never Been Kissed, Clueless, The Vow and Pretty Woman.
We believe that their online activity will be stereotypical, meaning they are likely to visit: Lush.com, Frnechconnection.com, FrankieandBennys.com and Dreams.com. This is because we believe that the older section of our target audience will be moving out therefore will be looking at websites such as Dreams. We believe that on Twitter they follow people such as Ed Sheeran and  Harry Styles, and spend up to 45 plus hours a week online.